what we think of Bouygues Télécom’s low-cost mobile offers

B&You represents Bouygues Télécom’s low-cost, non-binding brand. The latter, unlike Sosh, only offers mobile plans unlike Sosh and RED which have Fiber and ADSL offers.

Who is B&You?

B&You was created on July 18, 2011 and represents Bouygues Télécom’s response to Free’s arrival on the telecom market. The service arrived frontally opposite Sosh at Orange and RED at SFR.

Its primary objective was therefore to offer new packages at low prices and without commitment, so that Bouygues Télécom customers had an option that could compete with Free’s aggressive prices. At the end of 2014, B&You disappeared as a brand in its own right, and then became a range of non-binding packages attached to the parent company Bouygues Telecom.

Like many non-branded packages, B&You does not have specific physical stores. However, it is possible to subscribe to B&You plans in Bouygues Télécom stores. Customer service is also the same as for Bouygues Telecom customers and is provided by telephone or direct chat with an advisor.

B&You: mobile plans that focus on special series

B&You offers non-binding packages including unlimited calls, SMS and MMS in France, Europe and overseas departments. Calls are also unlimited to international fixed numbers in 120 different destinations, for example Africa, Asia and America.

On the price side, the so-called Special Series» limited in time constitute the heart of the range with mobile plans with a very advantageous data/price ratio, especially if we compare to the usual mobile plans from Bouygues, which are often more expensive and with a commitment of up to 12 months, even without a mobileroaming. Remember to visit our Good Deals page to be the first to know if a new special series is in progress with the operator.

The only disadvantage of B&You concerns the data valid abroad: divide at least by two the data included in your package. For example, for a 200 GB package at 15.99 euros per month, you have “only” 25 GB abroad, while a similar package at Bouygues will be more around 80 GB for a similar package. This is an element to take into account if you plan to travel abroad. We also have no options to go further than in Europe, unlike Free or RED which offer the possibility of using part of its mobile data in the USA, Canada and even sometimes in Asia.

It should also be noted that all B&You packages can be accompanied by the purchase of a smartphone. The majority of manufacturers and state-of-the-art phones are offered, some with a promotion.

Paid options without commitment

While B&you does not offer Fiber and ADSL offers unlike its competitors — no doubt to make room for the operator’s Bbox offers — mobile plans offer a few paid options that can make a difference, especially for people using their mobile.

We note for example the addition of 5G for 3 euros more per month, the addition of a second number via the On / Off option or even Norton 360 protection for 5 euros more per month.

The second best network in France

One of the main advantages of B&You’s packages lies mainly in its network. The offer benefits from the same antenna network as Bouygues Télécom customers. The latter is often cited as the second best network in France in coverage and surface area, just behind that of Orange according to ARCEP and roughly at the same level as SFR on 4G.

The operator’s national 4G coverage is ensured by more than 72,000 antennas distributed throughout metropolitan France and delivering all possible frequencies. On the 5G side, the operator is in second place, behind Orange, for 3.5 GHz sites.

Operators 700MHz (B28) 800MHz (B20) 1800MHz (B3) 2100MHz (B1) 2600MHz (B7)
Orange 13,480 27,768 21,840 16,057 12,270
SFR 6,404 24,028 16,296 12,619 10 130
Bouygues Telecom 10,604 24,188 16,375 11,356 10,088
Free 23,611 0 19,432 5,986 18,798

Note however that, still according to ARCEP, Bouygues has lost its number two position in mobile networks in rural and sparsely populated areas to SFR and especially Free. It is all the more unfortunate that it had a real lead on this point in recent years. This is a criterion to take into account if you live in these areas or municipalities. In this case, we will always advise you to check the network coverage near you,

The best packages of the moment

If B&You has not convinced you, you can consult the best mobile plans of the moment thanks to our comparator.

B&You mobile plan
40 GB

Unlimited calls

40 GB in France

14 GB in Europe

Pricetel 4G package
Oxygen 20 to 60 GB

Unlimited calls

20 GB – 60 GB in France

15 GB in Europe

RED 4G Package
100 GB

Unlimited calls

100 GB in France

19 GB in Europe

All mobile plans

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