how to explain the phenomenon?
Larian Studio’s Baldur’s Gate 3 game has met with much greater success than expected. The developers are the first surprised.
The year 2023 promised to be memorable for the video game and it does not disappoint for the moment. The Legend of Zelda Tears of The Kingdom, Resident Evil 4, Hi-Fi Rush, Final Fantasy XVI, Diablo IV, the year has already been marked by several strong releases. Others are still expected like Spider Man 2, Starfield or Mario elephant. On PC, this is the output of Baldur’s Gate 3sequel to a legendary CRPG and developed by the talented creators of Divinity Original Sin which was expected at the turn for August 3.
The least we can say is that the Belgian developers of Larian Studios have succeeded. After several years in early access, the launch of Baldur’s Gate 3 is meeting with unexpected success.
Over 800,000 concurrent players on Steam
The game is currently only available on Steam and GOG.com on PC (or via GeForce Now). A PS5 version is expected on September 2, and an Xbox version is expected to release in 2024. So the SteamDB site is a good method at this point to get an idea of the success of the game, since it monitors the statistics of the Steam platform.
Since the launch on August 3, the popularity of the game has continued to grow and passed the mark of 800,000 simultaneous players connected to the game on Monday August 7. With such a score, the game breaks the record for multiplayer successes as Valheim, terraria Or Apex Legends. Above all, the role-playing game approaches giants like Elden Ring (953,426 players) or Hogwarts Legacy (879,308 players).
Elden Ring had surprised itself in 2022 for its success far surpassing the result of previous From Software games like Dark Souls.
How to explain this success ?
The video game sector seems to know more and more frequently games breaking all sales or attendance records. Can we analyze the recipe for the success of Baldur’s Gate 3 ? It is probably too early to master all the ingredients.
We can estimate that the studio has managed to combine a quality game, the title reached 94 on OpenCritic, with a timely release date and without competition, a name known in the history of video games, a good word-of-mouth ear and an effective communication campaign. The game is also a good candidate for streams on Twitch and has had the right to a promotional campaign on the platform with the famous drops, items to be collected in-game if you are a spectator of certain Twitch channels.
From now on, Baldur’s Gate 3 is sure to remain as one of the games that left its mark on the year 2023.
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