Biedronka will discontinue the campaign that Poles love. Here’s the deadline

The campaign at Biedronka was mainly used by parents whose children liked the cozy mascots and wanted to have a whole collection of them. “Do you collect stickers?” – this question could be heard at the checkout. As every year, huge crowds rushed to Biedronki to get stickers and then exchange them for cuddly toys. This is a very popular campaign that not only drives sales, but also encourages people to buy more vegetables and fruit. For purchasing these healthy products, you were entitled to additional stickers. But the end is coming. Only three weeks left.

November 16 is the last day when you can get a stuffed animal in exchange for stickers. Then, the “collect stickers” function will no longer be active in the application. Although you will no longer be able to collect stickers, you will still be able to get a stuffed animal. But not for free anymore. Customers who collected 30 stickers (60 stickers could get a free stuffed animal) will be able to purchase it for PLN 24.99. Customers without stickers – price: PLN 49.99.

Changes in the Biedronka application

So far, the application allowed you to activate the “I collect stickers” option and thanks to this you could keep a digital album. Each time you scanned the app, you added another sticker to your collection. But that’s not all. Customers will also lose the opportunity to earn additional stickers for quizzes available in the application.

Let us remind you that you have to spend PLN 69 for each sticker. You are entitled to additional stickers for the presence of vegetables and fruit in the basket. You can also get extra stickers for coupons from the leaflet or for correctly solving the quiz in the app.

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