Allegro enters another country. Poles will also benefit from this

Allegro does not slow down and is expanding its operations in Central and Eastern Europe. Join the group Polish, Czech and Slovak Allegro customers from October 1 Hungarians joined. The platform argues that the launch of the Hungarian domain (allegro.hu) opens new export opportunities for sellers.

Slovakia, Czech Republic, now Hungary

In the last several months, Allegro has presented its marketplace in the Czech Republic and Slovakiawhich increased the group of potential customers of the platform by nearly 16 million. The next stage of Allegro’s international expansion began on October 1 with the launch of the Hungarian domain allegro.hu.

Allegro offers its services to the Hungarian customer from the very beginning over 150 million offers across multiple categories, as well as popular features and services, including buyer protection Allegro Protect, Lowest Price Guarantee or unlimited deliveries and free returns with the package Allegro Smart!.

Entering Hungary is another step closer to realizing Allegro’s vision of being the favorite shopping place in Europe. Within just a dozen or so months of its successful launch in the Czech Republic and Slovakia, the platform already has over 2.5 million active buyers. Now we want to make ourselves known to Hungarian consumers and ensure their positive shopping experience

– announces Matthias Frechen, Chief Commercial Officer at Allegro.

Allegro argues that Hungary is one of the most promising directions European countries due to low market saturation with large brands and growing demand for the offer of online stores. Hungarian customers are happy they buy online – he does it close regularly 70% of Internet users.

The start of the Hungarian version of Allegro is also benefits for sellers from Poland. Entering the Hungarian market means enlarging the group of potential customers by another 10 million. Polish sellers can easily get started sales on the Hungarian marketCzech or Slovak. They do not have to create a new account to gain access to an international group of buyers – they can set everything from one company account on allegro.pl.

Allegro helps translate offers and convert prices and build demand in local markets. The company also provides a ready-made logistics offer, carrying out foreign deliveries via popular courier companies. Additionally, on a special page for sellers, Allegro shares practical tips on selling on various markets, taking into account regional differences in consumer preferences.